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Tag Archives: twitter

Crisis Communications 2.0 and Conclusion!

Hi Everone — please see my podcast on Crisis Communications 2.0 as well as my conclusion to this travelogue on Twitter below. I have i also included a few links this week to articles that were source materials for this podcast, as well as some that cover examples of crisis communications 2.0 that I would have liked to discuss but omitted for time constraints. Enjoy!

 

OK just kidding — my file is too big so I’m going to have to send it to Mushon again to add to my post — I will update this when he sends me the link.

Check out the links in the meantime!

ComcastCares — Frank Eliason starts a customer service revolution on Twitter

NYTimes reporter using Twitter to open dialogue in journalism (you will probably have to subscribe to Twitter if you haven’t already to view this page)

Domino’s Twitter fiasco — and other instances of crisis communications 2.0

Amazon gay and lesbian titles meltdown leads to AmazonFail on Twitter

Motrin Moms go ballistic on Twitter

Are You Afraid of A Ghost (Twitterer)?

Here’s my cond podcast on Celebrity Tweeting — this one is all about the phenom of ghost tweeting. Check it out and let me know your thoughts. I’d love if people had guesses for the “Can You Guess the Celeb Tweeter?” from last time. Let me know:
 
Transcript is after the jump:

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Can You Guess the Celebrity Twitterer?

So I officially feel like I have an ancient computer, just because I don’t have a camera on my laptop so I am just able to upload an audio file. I can’t believe that with a great Mac laptop I feel outdated. Nevertheless, I bring you my first podcast on the craze of celebrity Twitter.

Celebrity Tweeting

 

Let me know what you think!

Follow the jump to see the transcript!

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Breaking Tweets Makes International Reporting Super Cheap

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Take the jump for a [rough] transcript and an interview with the founder of Breaking Tweets. Also, it is full on offensive that iMovie just chooses whatever still it wants for the vlog freeze frame. Jesus. Read More »

Celebs Campaigning to Get Each Other on Twitter

I was going to do a whole long first post explaining my sentiments with Twitter and give an  overview of some initial accounts I have found regarding celebrities’ use of the platform. However, I was sent the following video by my friend, Jase, who is rapidly becoming a Twitter addict and thought it was just such a perfect explanation of the Twitter phenom (and a great way to get into rich media since it’s a vid!). Check out Pete Carroll’s campaign to get Will Ferrell on Twitter. For those of you who don’t know, Pete Carroll is the head coach of the USC Trojans Football Team and Will Ferrell (yes I know we all know who he is) is a USC alum.

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4th Travelogue- Celebs and Twitter

twitterRight now I definitely would refute the assertion depicted in this graphic. I find the concept of Twitter pretty infuriating, but I’m going to try to attenuate my feelings for this sharing tool through this travelogue. I know that I am going to have to use it in my career, as many PR/marketing companies are now including Twitter in all of their business proposals as a key platform to target. Frankly, my experience with Twitter thus far has been poor, and right now my opinion is that it is another silly tool that enables people to further the illusion of connectivity through increased mediation. However, if it’s taking the PR world by storm, and more and more celebs are looking to it as a way to more effectively connect and communicate with their fans, then I’m going to have to try to open my eyes to the useful applications of this technology.

Print is Dying, So How Can We Save Journalism?

print_media_is_dead-746682That’s the big question that came out of Travelogue #3. If I knew the definitive answer to it, I’d probably be very rich. Because really, no one knows the answer to this question; but we can pontificate at length on how new media can be harnessed to aid the flailing industry.

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Five Uses of Social Media Covering The Pirate Bay Trial

Number One – Twitter

Twitter is possibly the most interesting platform of coverage used during spectrial because it was used many ways.  Looking at its usage from most primary to secondary sources shows how information about the trial was proliferated within just one platform.  Most primary of sources, Peter Sunde, one of the defendants used twitter to make (sarcastic) comments like “The prosecutor just got owned in #spectrial.”  While these comments didn’t add much to the factual reporting of the trial, it did give a unique sense of how the defendant was feeling during the trial. 

Twitter was also used to translate the audio feed from the courtroom from Swedish to English.  Although this was interesting and valuable, it’s also highly problematic from a journalistic sense. One person has tremendous power over what gets translated, how it is translated, and even the medium itself makes it difficult with it’s character limit per tweet.  Despite its limitations, in cases where there is little other information and little coverage from more legitimate sources, such as during this trial, this is valuable tool. 

Finally, twitter was also used to share information that users deemed pertinent to the trial.  By using the tag “#spectrial” in their tweets, those posts we aggregated and more and more information became available to people who were interested in the trial.

Number Two – Wikipedia

Information about the trial was added to this wikipedia entry throughout the course of the trial.  I think this format of reporting is particularly interesting because it creates a permanent record of a story in progress while it’s in progress.  Because many people can be a part of the entry (hopefully) many different biases will be represented, leading to more objective journalism.  This is a utopian view of wikipedia, clearly, but in order for something like this to be possible there need to be positive example of it working.  I’m not sure if this particular entry reflects the diversity of opinions on the issue, but it’s timely coverage, and objective writing style is valuable, especially because many other “news” sources covering this case have obvious bias.

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How User Generated Content and Commenting Drives New Journalism

dsc_0002-530x351One of the most important aspects of the whole TBNYU fiasco coverage was that we were able to connect with students all over campus and collect their ideas and questions almost immediately. With our embedded reporter, Charlie Eisenhood, live-blogging from the inside, students and other interested parties could ask him questions, which he could then directly answer within 5 minutes. The wall between journalist and audience had been broken down. The story was everyone’s.

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